Add a Group

Target groups can be added by using the ‘Targets’ option on the main menu, or directly inside the campaign creation wizard.

Once a target group is added to the system, you can assign and remove them from your campaign routing plans by editing your campaigns. Target groups can be added to one or numerous campaigns.

Note: When adding target groups to multiple campaigns, you will be unable to sort data sent back to Ringba webhooks by campaign unless you’re passing the unique call ID for every return value.

When adding a Target Group, the following options are available:

  • Name
  • Override Settings
  • Simuldial
  • Delay Conversions
  • Select Target

 

Name
Your group’s name will be used around the platform to identify this target. We suggest using short target names so they are easily recognizable on the dashboard and other places where they may be cut off.

Override Settings
Enabling the override will give you the option to configure your groups as a whole instead of using the underlying target’s settings. Once you activate the override, a new set of target settings will appear and will take over control of any target you add to the group.

This is useful if you are managing concurrency across numerous queues at the same target. For instance, if your partner is handling calls on 3 different campaigns and 3 different queues, a target group can be used to manage the concurrency across all of the queues at the same time.

Targets will still operate under their own independent settings if added to campaigns outside of the group, but when you add the group to a campaign, the group’s settings take precedence.

Simuldial
This feature will attempt to dial every target in the group at once and connect your call to the target that answers first. By driving your calls to the next eligible available target you can ensure the lowest connection and hold times for your calls.

A great way to use this feature is to add a few targets, enable simuldial, and leave the override off. This way your targets will operate via their native settings, but still give you the opportunity to connect using simuldial.

Delay Conversions
Delay your conversions by a specific period of time in seconds to allow for delays in call connection and conversion tracking in your partner’s systems. If your partners can only track conversions after a call is connected, there may need to be a delay of a few seconds to allow for that connection time before firing their pixels.

Select Target
To add a target to your group, select a previously made target from your list and click add. A grid will appear with a list of targets in the group. To remove a target from your group, click the ‘X’ icon.

You are able to add as many targets to your group as you’d like.

 

View Groups

This section of the platform gives you an overview of your current target groups, their options, and ability to edit their settings.

Note: The gear menu icon lets you customize the columns that are shown in this view, column headers are sortable, and you can drag and drop column headers to reorganize the table. Your preferences are sticky and will remain until you choose to modify them again.

Name
The name of your target group.

Simuldial
When simuldial is enabled you will see a green check mark and Ringba will dial all targets in the group and the first target to answer receives the call.

If simuldial is disabled, Ringba will route via the standard routing plan rules and you will see a red minus symbol: .

Override
When target override is enabled you will see a green check mark and Ringba will override all the targets individual settings and the target group settings will take precedence.

If override is disabled, Ringba will route via the standard individual target routing plan rules and you will see a red minus symbol: .

Targets
The number of targets currently in the target group.

Status
Whether the target group is currently enabled or not.

 

Available Actions

[wp-svg-icons custom_icon=”glyph103″ wrap=”i”]   – Edit Group
Click to view or edit the settings for a target group. You can also click a target group’s name to edit its information. Whenever editing a target group, it’s important to note that your settings will take effect immediately upon saving.

 

Targeting Options

Target Priority

The priority of a target determines what order a call will be routed if there are multiple targets that are open and have available concurrency.

 

Target Weight

A sub-setting of the target priority, weighting allows you to add a target to a campaign and adjust its relative priority without re-organizing numerous other targets for campaigns with large target lists. Weight is calculated after priority for those targets that have matching priority.

 

Add a Target

When you’re ready to add a new target, you can do so using the ‘Targets’ option on the main menu, or directly inside the campaign creation wizard.

Once a target is added to the system, you can assign and remove them from your campaign routing plans by editing your campaigns. Targets can be added to one or numerous campaigns.

Note: When adding targets to multiple campaigns, you will be unable to sort data sent back to Ringba webhooks by campaign unless you’re passing the unique call ID for every return value.

When adding a target to Ringba, the following options are available:

  • Name
  • Type
  • Delay Conversions
  • Timeout
  • Time Zone
  • Hours of Operation
  • Global Call Cap
  • Monthly Cap
  • Daily Cap
  • Hourly Cap
  • Concurrency Cap
  • Hourly Concurrency

 

Name
Your target name will be used around the platform to identify this target. We suggest using short target names so they are easily recognizable on the dashboard and other places where they may be cut off.

Type
A target can have an inbound ‘Phone Number‘ or ‘SIP Endpoint‘. This is where Ringba will route a call to this target.

Note: We suggest working with SIP whenever possible. SIP Allows your target to receive a unique Call ID inside of the SIP Header for every phone call and use it to post data back to our webhooks. When Ringba is able to receive revenue data back from your targets, we can route calls based on actual target performance and prioritize those that produce more revenue for your business.

SIP Also tends to have a higher call voice quality and lower connection time which will improve your conversion rates.

When selecting “Number”, a field will appear to enter your target’s phone number. The number should be formatted with the country code followed by the phone number

Number Example: For a US phone number it should look like ‘12123334444’. Please do not include any formatting marks like ‘()’ or ‘-‘ in your target phone numbers.

When selecting “SIP”, 3 fields will appear to enter in the proper information for your SIP address.

  1. SIP Endpoint
  2. SIP Username
  3. SIP Password

SIP Example: Your SIP Endpoint is structured ‘sip’:’username’@’domain’, which in practice looks something like ‘sip:admin@sip.ringba.com’.

The SIP Username and SIP Password are the authentication information for your endpoint. We do not suggest using endpoints that do not have authentication. If yours does not, please ask your partner to implement SIP authentication to prevent potential issues with your call stream.

Delay Conversions – Optional
Some PBX and tracking systems cannot accept an immediate conversion. Delaying conversions tells Ringba to wait a specific length of time in seconds before crediting a conversion and completing the firing of a tracking pixel.

Timeout – Optional
When a target does not accept a call, is busy, or unavailable for a specific period of time Ringba will route the call to the next target in your campaign’s routing plan. This configuration option is in seconds.

Time Zone
This is the time zone that the target operates in and effects the following configuration settings. All operational hours, call caps, and concurrency settings are driven by the target’s time zone.

When your target provides you with hours of operation or restrictions in their time zone this setting makes it easy to configure the target and Ringba will automatically compensate.

Hours of Operation – Optional
Your target defaults to ‘Always Open’, which means it is able to receive calls 24 hours a day, 7 days a week. If your target is not always available, you can configure a standard Open and Close time that applies to the entire week, or use the “Advanced” feature to configure your targets hours of operation on a daily basis.

Clicking “12/24” will shift the configuration from standard US 12 hour time, to 24 hour time, and clicking “AM” or “PM” will switch from day to night.

Global Call Cap – Optional
This cap restricts the target’s overall call limits. Once the target has received whatever number of calls the global cap is set to, it will no longer be routed calls.

Note: If you do not have a multiple targets in place on a campaign, and your target hits a global cap, or any other cap, it will cause the campaign to no longer route calls unless a default target is configured.

Monthly Cap – Optional
This cap restricts your target to receive a maximum number of calls on a monthly basis. The cap resets on the first of every month.

Daily Cap – Optional
This cap restricts your target to receive a maximum number of calls on a daily basis. The cap resets every night at midnight, based on the timezone configured for your target.

Hourly Cap – Optional
This cap restricts your target to receive a maximum number of calls on an hourly basis. The cap resets every hour.

Concurrency Cap – Optional
Concurrency is the maximum number of simultaneous calls this target can handle. You will want to work with your partners to make sure you have accurate concurrency configurations so you are not wasting valuable calls.

Hourly Concurrency – Optional
Hourly Concurrency gives you granular control over your partner’s concurrency throughout the day. Many call centers and buyers have different levels of staff depending on the time of day and day of the week. The “Basic” setting applies from Monday – Sunday.

Clicking “Advanced” will give you control of the hourly concurrency caps on a daily basis.

 

View Targets

This section of the platform gives you an overview of your current targets, their route, ability to edit their settings, and basic statistics you need to monitor their volume.

Note: The gear menu icon lets you customize the columns that are shown in this view, column headers are sortable, and you can drag and drop column headers to reorganize the table. Your preferences are sticky and will remain until you choose to modify them again.

Name
The name of your target.

Type
Ringba supports two types of targets:

  • [wp-svg-icons custom_icon=”glyph196″ wrap=”i”]    – Phone Numbers
  • [wp-svg-icons custom_icon=”glyph208″ wrap=”i”]    – SIP Endpoints

Destination
The destination is the target’s connection phone number or SIP endpoint. If the destination is a phone number, it will include a ‘+’ and be displayed unformatted with the country code. SIP Endpoints start with ‘sip’ and include the destination server address.

Live
The number of calls that are currently in progress at a target.

Hour
The number of calls a target has received in the last hour.

Day
The number of calls a target has received over the last 24 hours.

Status
The target’s current operational status.

  • [wp-svg-icons custom_icon=”glyph178″ wrap=”i” color=”green”]    – Open and available for calls.
  • [wp-svg-icons custom_icon=”glyph178″ wrap=”i” color=”orange”]    – Capped by volume or concurrency.
  • [wp-svg-icons custom_icon=”glyph178″ wrap=”i” color=”red”]    – Closed and unavailable for calls.

 

Available Actions

[wp-svg-icons custom_icon=”glyph103″ wrap=”i”]   – Edit Target
Click to view or edit a target’s settings. You can also click the target name to edit its information. Whenever editing a target, it’s important to note that your settings will take effect immediately upon saving.

 

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