Affiliate Marketing



A form of marketing where the “affiliate” bears all the risk of the transaction, allowing companies to grow their user-base risk-free. This form of advertising is entirely performance-based: if you do not produce the desired outcome, you will not get paid for your work. This form of marketing is not for the risk-averse and typically results in lost money before any progress gets made. However, when a campaign is created that becomes profitable, affiliate’s revenue is not capped or limited unless due to capacity issues.

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