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Blog
How To Use Paid Search for Pest Control Pay Per Call Campaigns
This is the best way to use paid search for pest control Pay Per Call campaigns.
BlogThe Pay Per Call Report: October 15, 2021
The “Pay Per Call Report” for October 15th, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogWhat is a Pay Per Call Number?
A pay per call number is a toll-free or local phone number that is used to execute the pay per call business model.
BlogHow To Use Paid Search for Pay Per Call Insurance Campaigns
The insurance vertical in Pay Per Call is one of the top performing verticals, and since there are various forms of insurance it can be overwhelming when it comes to creating targeted campaigns.
BlogThe Pay Per Call Report: October 8, 2021
The “Pay Per Call Report” for October 8th, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog3 Reasons Why Pay Per Callers Need To Use Social Media
Social media campaigns on platforms, when utilized correctly, can be cost-effective, hyper-targeted and provide instant access to potential customers.
BlogHow To Generate Calls for the Top Growing Pay Per Call Verticals
Ringba explains how to generate calls for the top growing pay per call verticals with Matthew Zivkovic, founder and CEO of LeadSmart.
BlogThe Pay Per Call Report: October 1, 2021
The “Pay Per Call Report” for October 1, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog4 Ways to Utilize Social Media for Pay Per Call Campaigns
Social media connects users with their interests and you can utilize these platforms to optimize nearly any Pay Per Call campaign for nearly any type of business.
BlogSTIR/SHAKEN and Pay Per Call: What You Need To Know
STIR/SHAKEN was designed to restore trust in phone communications and combat spoofing robocalls. Ringba attaches tags to any calls with attestation.
BlogThe Pay Per Call Report: September 24, 2021
The “Pay Per Call Report” for September 24, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogHow To Prepare Call Centers for Open Enrollment
Customers can be overwhelmed by the amount of information they need to sift through to decide their healthcare coverage and will likely have questions for call center agents. Here is how to properly prepare for open enrollment with Ringba.
BlogInsurance Vertical Pros and Cons Explained
Nearly every American has insurance coverage, because of this the insurance is one of the top paying verticals. Pay Per Call expert Dave Mamane, the CEO of WeCall, explained the pros and cons of the insurance vertical.
BlogThe Pay Per Call Report: September 17, 2021
The “Pay Per Call Report” for September 17, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogHow to Generate Leads with Connected TV Ads
Lead generation through connected TV ads helps your business grow because you market your business and products to an audience that may have been unreachable before.
BlogRingba Product Training: Stir/Shaken
Stir/Shaken has been rolled out by the largest carriers, but will take time for the smaller providers to adapt to the changes. Ringba is getting ahead of the curve to help our clients.
BlogThe Pay Per Call Report: September 10, 2021
The “Pay Per Call Report” for September 10, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog4 Ways to Optimize Pay Per Call Campaigns During Open Enrollment
Pay Per Call campaigns put your company front and center for consumers shopping during the open enrollment period with these 4 strategies.
BlogRingba Product Training: Routing Calls to Dynamic Ring Tree Targets
Ringba’s Ring Tree technology is for companies that are selling calls. More call sellers use Ringba for this feature than any other inbound call tracking software on the market.
BlogThe Pay Per Call Report: September 3, 2021
The “Pay Per Call Report” for September 3, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog3 Ways Ringba’s Filters Improve Campaigns
Ringba allows the customer to use filters in a variety of ways including how you decide to route calls, and every campaign in Ringba has a call routing section with standard and IVR routing options.
BlogRingba Product Training: Filters
Ringba allows customers to use filters in a variety of ways. Once data associated with a phone calls lives in Ringba it can be used to make routing decisions at different stages of the call.
BlogThe Pay Per Call Report: August 27, 2021
The “Pay Per Call Report” for August 27, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogHow to Utilize Voicemail for Pay Per Call
Ringba’s voicemail functionality allows for IVR tree integration and retrievable message helping our clients maxmize campaigns.
BlogRingba Product Training: Call Recordings
Recordings are a must have in any pay per call campaign. Use recordings for compliance purposes, to evaluate sales agents performance and optimize campaigns.
BlogThe Pay Per Call Report: August 20, 2021
The “Pay Per Call Report” for August 20, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog3 Ways to Use Call Recordings
Recordings are a must have in any pay per call campaign. Use recordings for compliance purposes, to evaluate sales agents performance and optimize campaigns.
BlogRingba Product Training: Voicemail Management
Ringba's Voicemail Management allows callers leave a message our customers can retrieve later to call them back or reengage.
BlogThe Pay Per Call Report: August 13, 2021
The “Pay Per Call Report” for August 13, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogHow Real Time Bidding Works With Ringba
Ringba's RTB generally provides higher payouts, a reduced number of dropped or abandoned calls, a better customer experience, and higher profit margins.
BlogRingba Product Training: Tag Routing Filters
Optimize your marketing campaigns with Ringba's automated routing.
BlogThe Pay Per Call Report: August 6, 2021
The “Pay Per Call Report” for August 6, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog3 Call Flows You Need to Know
Effective call flows can lead to more conversions for Pay Per Callers, especially when using call tracking software that gives you the ability to optimize.
BlogRingba Product Training: Dial IVR
At Ringba, we use software and DTMF tones to bypass unnecessary IVR’s without the customer ever hearing us do so to create a better experience.
BlogThe Pay Per Call Report: July 30, 2021
The “Pay Per Call Report” for July 30, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogRingba Product Training: ICP
Inbound Data Enrichment is one of our most powerful tools. With Ringba's ICP these data points will live in Ringba, can be passed to your buyers and used to make routing decisions.
BlogPay Per Call Routing Explained (Part 2)
Pay Per Call routing can be challenging, but Ringba makes it easy. Let's take a look at 3 more ways you can optimize your campaigns with call routing.
BlogThe Pay Per Call Report: July 23, 2021
The “Pay Per Call Report” for July 23, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogPay Per Call Routing Explained (Part 1)
There are several ways to easily and seamlessly automatically route calls with Ringba to maximize your marketing campaigns.
BlogRingba Product Training: Automated Routing
Optimize your marketing campaigns with Ringba's automated routing.
BlogThe Pay Per Call Report: July 16, 2021
The “Pay Per Call Report” for July 16, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog4 Pay Per Call Campaign Hurdles Ringba Helps You Overcome
There are 4 key aspects of campaigns that can be difficult to maintain if you don’t have the right software, luckily programs like Ringba exist to optimize your campaigns with tracking, publisher management, call distribution and reporting.
BlogRingba Product Training: Partner Management
As an admin user on the Ringba platform you gain access to free partner accounts. Delivering real-time actionable answers without human-error so you save time and your partners have more transparency.
BlogThe Pay Per Call Report: July 9, 2021
The “Pay Per Call Report” for July 9, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
BlogHow Call Tracking Optimizes Cross Selling Pay Per Call Campaigns
Collecting data and generating live phone calls can be very expensive; so, doesn’t it just make sense to reuse that data? Ringba can help!
BlogRingba Product Training: Account Manager
Ringba’s Manage User Groups feature was built so that account managers and staff can have the level of reporting access that is convenient for them.
BlogThe Pay Per Call Report: July 2, 2021
The “Pay Per Call Report” for July 2, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
Blog4 Reasons Warm Transfer Publishers Need their own Call Tracking
Having call tracking in place as a growing warm transfer center is absolutely essential to your long-term success.
BlogRingba Product Training: Campaigns and Offers
Campaigns are essentially the funnel that points calls from your tracking numbers or publishers to your targets or buyers. Ringba’s campaigns and offers are a great tool for optimization.
BlogThe Pay Per Call Report: June 25, 2021
The “Pay Per Call Report” for June 25, 2021 brought to you by OfferVault. Every week we cover the top categories, networks, offers and opportunities in the Pay Per Call world.
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Blog
COVID-19 State of the Pay Per Call Industry Report
Where to find pay per call opportunities in the midst of a global pandemic Disclaimer Certain statements in this White Paper constitute forward-looking statements. When used in this White Paper, the words “may,” “will,” “should,”…
Pay Per CallHiring and Outsourcing
Learn how to free up your time and scale your efforts by hiring professionals to help run your business. Contents: - Determining Your Hiring Goals - Things to Reflect on Before Hiring - Creating a…
Pay Per CallWorking with Affiliates
Find out everything you need to know about managing publishers and working with affiliates to drive even more traffic to your pay per call campaigns. Contents: - Working with Affiliates and Managing Publishers - Affiliate…
Pay Per CallCreating a Buyer Network
Learn how to find local Pay Per Call buyers and create a step-by-step repeatable process for working with and onboarding new clients. Contents: - What is a Buyer Network - Pros and Cons of Creating…
Pay Per CallNegotiating for Scale
Learn how to determine your call quality, negotiate with partners, and scale your business with negotiation tactics and sales skills. Contents: - Ground Rules for Negotiating - Network vs. Network - Determining Your Call Quality…
Pay Per CallQuality Assurance
The quality assurance process is crucial to success of your pay per call business. Learn how to identify fraudulent calls and non-compliant partners. Contents: - Quality Assurance Explained - Duration Billing / Callback Fraud -…
Pay Per CallBusiness Development
Learn where you can find buyers and sellers for your inbound calls, how to work with pay per call networks and why you need to show up to industry trade shows. Contents: - Creating a…
Pay Per CallBuilding Your Business
Learn the path to success for building a sustainable pay per call business in the performance marketing industry. Contents: - The Pay Per Call Path to Success - Set Up an LLC or Corporation -…
Pay Per CallPrint Advertising for Pay Per Call
Learn how to use Print Advertising campaigns to generate inbound phone calls using magazines, newspapers, direct mail, local circulars and more. Contents: - About Print Advertising - Pros and Cons of Print Advertising for Pay…
Pay Per CallTelevision Advertising for Pay Per Call
Learn how to reach a massive new audience and generate inbound consumer calls with Television and Video Advertising. Contents: - About TV and Video Advertising - Pros and Cons of TV Advertising for Pay Per…
Pay Per CallRadio Advertising for Pay Per Call
Learn how to use Radio Advertising to generate inbound phone calls to your pay per call campaigns. Contents: - About Radio Advertising - Pros and Cons of Radio Advertising for Pay Per Call - How…
Pay Per CallOut of Home Advertising for Pay Per Call
Learn everything you need to know about Out-of-Home Advertising for Pay Per Call with real-world examples of ad creatives on billboards, benches, bus shelters, taxis and more. Contents: - About Out of Home Advertising -…
Pay Per CallOnline Advertising for Pay Per Call
Learn the best online advertising methods and traffic sources for generating inbound calls to your campaigns. Contents:. - About Online Advertising for Pay Per Call - Pros and Cons of Online Advertising - How Online…
Pay Per CallThe Psychology of Ads
Learn to write irresistible ad copy by using consumer psychology to get results and generate calls. Contents: - The Psychology of Advertising for Pay Per Call - Using Plutchik’s Wheel of Emotion - Emotional Options -…
Pay Per CallHow Pay Per Call Networks Function
A Pay Per Call Network is a company or platform that manages call campaigns on behalf of advertisers and generates calls through the network of publishers. Pay Per Call Networks act as intermediaries between buyers…
Pay Per CallReal-Time Bidding for Calls
Find out how Real-Time Bidding for Inbound Calls works, what it means for the future of Pay Per Call and how to buy and sell phone calls programmatically. Contents: - What is Real-Time Bidding for…
Pay Per CallImproving Conversions with Automated Routing
Learn how to use automated call routing technology to improve conversions and optimize your inbound call flows. Contents: - Optimizing Call Flows with Automated Call Routing - Maximize ROI by Prioritizing and Weighting the Flow of…
Pay Per CallBreaking Down Common Call Flows
Gain a complete understanding of the most common inbound call flows and how pay per call campaigns are managed on the back-end. Contents: - Understanding Call Flows - Managing Call Flows - Direct Buyer Call…
Pay Per CallHow Pay Per Call Works
Learn how Pay Per Call works, who's involved, the technology used and what an inbound call flow looks like from start to finish. Contents: - Pay Per Call Explained - Example Pay Per Call Flow…
Pay Per CallGlossary of Pay Per Call and Call Center Terms
If you want to 'walk the walk,' you need to 'talk the talk.' This is even more important in Pay Per Call or when working with Call Centers. By knowing and understanding these terms, you will…
Pay Per CallGlossary of Affiliate Terms
If you're ever in a conversation with someone and don't understand a term that they used, stop them and ask them: "Hey, what does that mean specifically? I've never heard that term before." Saying you…
Pay Per CallGlossary of Business Terms
To be successful in any industry, you need to know the specific underlying language that people speak, as well as the associated language around it. Contents: # | A | B | C | D…
Pay Per CallWhy Pay Per Call is a Massive Opportunity
Find out why the Pay Per Call industry is experiencing massive growth and how you can solve the biggest problems facing Call Centers. Contents: - The Opportunity in Pay Per Call - Why Phone Calls…
Pay Per CallExclusive Private Communities for the Pay Per Call Industry
Discover the best communities to connect with the Pay Per Call industry to find new new business opportunities, share your experiences and learn all about Pay Per Call. PayPerCallers.com - The Only Forum Dedicated to…
Pay Per CallPay Per Call for Call Centers
The #1 problem facing all call centers is matching variable call flow with fixed agent scheduling. This ultimately results in lost opportunities, huge overhead costs and the inability for call centers to effectively scale their…
Pay Per CallFinding Pay Per Call Networks
Developing strong relationships with call buyers and sellers is essential to succeeding with Pay Per Call campaigns and finding partners to work with is your very first step. Pay Per Call Networks manage call campaigns…
Pay Per CallPaid Traffic for Pay Per Call
One of the most effective methods for driving calls to your campaigns is through buying pay-per-click ads. Running effective ad campaigns is a key component to generating high quality inbound phone calls. Some of the…
Pay Per CallCopywriting for Pay Per Call Ads
When we talk about ad copy, we are referring to the words and phrases used in advertising and marketing messages. Copywriting is a type of writing for advertising and marketing that primes the user to…
Pay Per CallFinding Local Pay Per Call Clients
Selling your Pay Per Call services to local clients allows you to take a higher margin and route overflow traffic to networks and other offers. If you want to make money with Pay Per Call…
BlogWhat is Pay Per Call?
Pay per call is an advertising, billing and performance marketing model that allows businesses to connect with inbound customer phone calls. Similar to other lead generation methods, pay per call, or PPCall, is a simple…
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Call Tracking
Generating Calls with Paid Ads
Buying ad traffic is the best way to immediately begin driving calls to your clients. Digital advertising is a vast landscape with unparalleled targeting options, dozens of ad formats and thousands of different traffic sources.…
Call TrackingTracking Inbound Calls with Ringba
Are you promoting the phone number for your business? If your business connects with customers over the phone, you need to be tracking your inbound calls. With inbound call tracking, businesses and marketers can gain…
Call TrackingLoad Balancing for Call Centers
Running a successful call center can be a challenge -- especially if you aren’t using the right tools to power your business and route calls to your live agents. With Ringba’s advanced call routing features,…
Call TrackingHow Call Tracking Works
If you are working with inbound calls, you absolutely need to track your calls. Without Call Tracking, you will not have insight into how your calls are converting, how to improve your call flow or…
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Resources
Getting Started with Ringba
Watch our "Getting Started" video and learn how to use Ringba to create a campaign and track your inbound calls.
ResourcesPay Per Call Verticals & Industries
These are some of the top Pay Per Call verticals and industries where our clients compete for calls.
ResourcesList of Two-Letter Country Codes
Two-letter ISO 3166 country codes are commonly used in geographic location packages that marketers use to localize their campaigns.
ResourcesMobile CTA Buttons
Free mobile click-to-call buttons for creating call campaigns. These buttons are free for you to use and distribute with your products and services.
ResourcesNetworking Groups for Pay Per Call
Need to meet some folks in the call marketing industry? Our curated collection of marketing forums and networking groups is the perfect place to get started.
ResourcesLearning Resources for Marketers
Ringba's curated collection of learning resources and blogs for online marketers and digital entrepreneurs.
ResourcesHow-To Track Multiple Countries On A Single Landing Page
A great way to save time building call campaigns is to track multiple countries on a single asset. In this guide, we'll show you how.
ResourcesHow-To Use Call To Actions
A “Call To Action” is a command given to the user to achieve a desired outcome. See our examples of some of the best phrases to use.
ResourcesHow-To Create a Click-to-Call Link
A simple tutorial on how to create click-to-call links for mobile devices. Click-to-call hyperlinks prompt the user make a call directly from their mobile device.
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Product Updates
Release Notes from April 2018
Advanced JS Number Replacement We've updated the Ringba JS tag to be smaller, faster and more robust. Use the Ringba JS tag for Dynamic Number Insertion (DNI) to replace phone numbers on your web pages…
Product UpdatesIntroducing Custom IVRs for Call Routing
Our team is proud to release the ability to create Custom IVRs for your call campaigns in Ringba! An IVR or "Interactive-Voice-Response" is an automated system for qualifying callers with prompts and routing them to…
Product UpdatesRelease Notes from January 2018
Our team was hard at work this January implementing new features and changes based on direct feedback from clients and users. Read on tp learn more about what we released in January 2018.
Ringba Call Tracking Blog
The latest news, updates, tutorials, and how-to’s from the Ringba team.
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